On Oct. 18, 2011, a group of 27 AMBA faculty and students from Business School of National Chengchi University of China Taipei led by the deputy dean Prof. Bie Lienti and Dr. Huang Bingde came to Tsinghua University which was extraordinarily beautiful in autumn. The delegation had a friendly communication with MBA faculty and students of School of Economics and Management.

 At 9 a.m., the communication activities took place in Room 401 of Weilun Building of Tsinghua University School of Economics and Management. In the first place, the host and guest delegations made a brief introduction of themselves. Then all the MBA faculty and students from both sides participated in the lecture named “Marketing Environment and Sales Strategy in Mainland China” hosted by Prof. Zheng Yuhuang from School of Economics and Management. During the lecture, Prof. Zheng made detailed deliberations and analysis of aspects such as structure characteristics, business management environment and consumption activities in cities of Mainland China. He also made comparisons to scenarios in districts where Fortune Global 100 branches were distributed. Last but not the least, Prof. Zheng answered questions and had a deep discussion with students from Taipei about topics they were interested in. The atmosphere of the lecture was ardent and friendly.

Zheng Yuhuang in Lecture

 Zheng in Interaction with Students from Taipei

Hong Shunqing from National Chengchi University Gave Prof. Zheng a Banner as Souvenir

After the lecture and accompanied by MBA students of School of Economics and Management, AMBA faculty and students from Taipei visited Tsinghua campus. They took photos at classic sites of interests in Tsinghua, such as The Second School Gate and Tsinghua Education Building.

At noon, representatives of Tsinghua MBA faculty and students had lunch with AMBA faculty and students of National Chengchi University. The tables were surrounded by nice and friendly atmosphere. Ms. Mao Donghui, the administrative deputy director of MBA Education Centre had a pleasant communication with leaders and teachers from Business School of National Chengchi University. They exchanged opinions extensively regarding topics such as how to reinforce interaction and cooperation in the future and reached agreement. At the same time, AMBA students from Taipei also showed much interest and posed many questions which were answered by Tsinghua MBA students in detail. Finally, the two delegations said farewell reluctantly in the sunshine of autumn afternoon.