Tim
Hesler, GMBA Class of 2017
Dialogue between
Yingyi Qian, Dean of Tsinghua SEM and Pony Ma, Founder, CEO, and President of
Tencent, Inc.
The Tsinghua Management
Global Forum has come to serve as a staple of the annual Tsinghua SEM Advisory
Board meeting. The 2016 edition continued to build on that tradition while also
breaking new ground. On the heels of dialogues with Tim Cook in 2014 and Elon
Musk in 2015, Tsinghua SEM Dean Yingyi Qian conducted the first-ever Tsinghua
Management Global Forum in Chinese, this time with Pony Ma (Huateng Ma), Founder, CEO, and President of Tencent, Inc. Dean Qian and Mr. Ma touched on a
wide variety of topics, from Mr. Ma’s educational and professional path to
analysis of the emerging global innovation landscape.
An early sci-fi
enthusiast, Mr. Ma shared that as he entered college, he had a strong interest
in space and physics. In 1989, however, his most realistic career prospect
would have been teaching physics, which had less appeal to him than the field
of study itself. In a pragmatic decision, Mr. Ma instead chose to major in
computer science. Still, his passion never died out, and when he visited the U.S.,
he purchased numerous aerospace books. In his view, fields like aerospace and
astronomy emphasize the enormity of the universe, serving as a reminder of how contrastingly
small humans and their individual difficulties are.
To the intrigue of the audience,
Mr. Ma suggested that he would likely not have been able to enter Tsinghua
University for undergraduate study, noting that his academic ranking was around
10th of approximately 30 in his class. Mr. Ma noted that he also
didn’t have any great interest in formal student leadership during his college
days. Even in his professional career, despite his immense success and
position, he says that this tendency has in some ways persisted, making him
inclined to leave overt administrative management to “one who looks like a
boss.” In reflecting on his own style of leadership, Mr. Ma described a subtler
approach of exercising influence – “first, listen; then navigate [working to
make your idea become someone else’s idea].”
Given his diversity of
interests, it is perhaps no surprise that Mr. Ma advocates for the benefits of
developing a cross-disciplinary focus. In the case of Tencent, he and his
co-founders were able to combine their skill sets in an intersecting
cross-industry emphasis on computers and telecommunications. In the early
stages, they weren’t fixated on the idea of creating a global tech behemoth.
Instead, he insists, they were mostly thinking about making a product of
excellence.
Mr. Ma also offered an
inside glimpse into the history of the WeiXin name (“微信,” the
Chinese name for WeChat, which literally translates to “micro-message”). As the
platform was being created, Tencent had three separate teams working on
development. Two of the teams happened to use the name “WeiXin” for the product
they were developing, whereas the third team used “QXin.” According to Mr. Ma,
the QXin team didn’t develop as good a product as the other two teams, and thus
the WeiXin name won out.
At Dean Qian’s
prompting, Mr. Ma shared some of his thoughts on the changing innovation and
entrepreneurship environment in China and around the world. In the wake of two
major startup booms in recent years, Mr. Ma would argue that creating a startup
is in some respects easier now than several years ago. For one thing, there is
better access to both funding and talent. However, competition is also
increasingly steep. Although Mr. Ma allowed that the U.S. still has the
strongest innovation environment overall, he also pointed out that in China, if
an entrepreneur has an idea and starts to execute on it, several dozen others
may be doing it within two weeks. Within
that two-week window, the entrepreneur often has to add features that make the
product (or service) distinct and more difficult to replicate.
It is perhaps as a
result of that intensity of competition, among other factors, that China’s
global presence continues to climb. Of the top ten Internet companies in the world,
six are located in the U.S.; the other four are all Chinese companies. Mr. Ma
also noted the larger regional trends in the development of platforms like
WeChat. Most notably, Korea and Japan have heavily adopted Line. In contrast,
he suggested that Europe was somewhat lagging behind in this area by virtue of
the conspicuous absence of truly comparable integrated platforms.
Furthermore, Mr. Ma contended
that WeChat and other Chinese platforms and tech players have begun to impact
American innovation – for example, the development of third-party food delivery
apps on Facebook, not unlike Ele.me and similar prevalent third-party delivery
services in China. WeChat mobile payment has become so commonplace (much more
so than mobile payment in the U.S.) that even local street vendors selling
fruit on the corner have begun to accept – if not prefer – it. Regarding
innovation, there are some respects, in Mr. Ma’s view, in which Silicon Valley
is now copying developments in China.
Still, he curtailed his
enthusiasm by noting that although China has great app innovation, it is
lacking in what he considers basic science areas like artificial intelligence
(“AI”) and robotics. Mr. Ma acknowledged that, in retrospect, Tencent had exhibited
its own shortcomings in its development efforts. For example, he cited the
“mistake” of Tencent Research Academy (“TRA”) in focusing heavily on app
development. In Mr. Ma’s hindsight opinion, instead of creating needless
competition with in-house business units, Tencent should instead have focused
TRA resources on scientific endeavors along the lines of AI. Tencent has since
changed course, abandoning the prior focus of TRA, and is now developing a
dedicated AI lab while pursuing related collaboration with Tsinghua University.
Naturally, Tencent isn’t
the only one needing to vigorously guard its focus. As a cautionary note, Mr.
Ma said he gets a high volume of emails with self-proclaimed “great business
ideas,” but the authors often can’t expand on those ideas. In Mr. Ma’s
assessment, they often are not thinking small (narrowly) enough to focus on a
specific pain/problem. Hence, one takeaway for budding entrepreneurs: don’t
lose sight of the trees in an attempt to address the forest. Take the effort to
evaluate individual pain points rather than muddling them together into a
“solution” that tries to tackle too many problems without actually offering an
adequate fix for any.
Turning to the future, what
will be the Next Big Thing? Dean Qian asked Mr. Ma for his insight, but he
declined to give any concrete speculation, suggesting that we really don’t know
yet. Mr. Ma did point out that with each new revolution, the devices defining
the moment tend to change (e.g., PC to mobile), perhaps providing a slight hint
as to where to expect shifts in coming cycles of mass innovation.
In closing, Dean Qian remarked
that Mr. Ma would be marking his 45th birthday in a week. Mr. Ma
deflected the notion of pausing to celebrate his young life’s remarkable
accomplishments, saying that he didn’t think it was “time to write [his]
personal biography” just yet. “I think I’m only halfway through,” he quipped,
“but of course I’m very lucky.”